In-Store product label, produced in varying sizes.
Direct mail outer to advertise the campaign to the Draper stockists.
drapertools.com/thewolverine competition page counting down to the launch of the campaign.
Facebook page for the duration of the campaign, with Wolverine cover photo, competition app tabs and Wolverine posts to win film merchandise, further engaging the Facebook community.
Twitter page for the duration of the campaign, with Wolverine header photo and related tweets, RT and Follow to win copies of the Wolverine DVD, further engaging the Twitter community.
E-Marketing, sent to the enduser. Visit: http://www.drapertools.com/emark/thewolverine/index.html
E-Marketing, sent to Draper stockists. Visit: http://www.drapertools-online.com/b2b/promos/emark-b2b/wolverine/stockist-email-images/images-gbp/index.html
Banner Advert MPU
Retail advertising, placed in magazines such as FHM, Top Gear and EVO to name a few.
Banner Advert Leaderboard
Facebook competition app to collect competition entries, like and share to enter. http://bit.ly/1d8KSFP